Whether
you are a journalist who needs to shine upon his coworkers, a blogger searching
the next catchy story or simply a student looking for the proper manners of
written expression, writing a good article involves two major contingents: good
content and good presentation.
One
thing for sure; there’s a lot of to competition when it comes to writing on the
internet, simply because anyone nowadays can write something – irrelevant or
not- post it on a blog or a website, and voilà ! Here is an article, thus the
definition of an article has become a very fuzzy line. However, the distinction
between good and bad was always clear and important for your future audience.
Keep
in mind this simple rule: A respectful and strong article makes people think, changes
minds, grows an audience and demands respect and appreciation. A weak one falls
down in history like the worst brand of the years, it is remembered only to
make fun of it.
Without
further do, here are my key rules for making good quality articles:
A catching-eye title
The
title of your article plays the role of the house exterior decorations: whether
these decorations are appetite-opening or repeal you from even looking at them,
a well chosen title ignites the curiosity of the reader and makes them look for
the information within the lines of your article.
So
chose carefully, try a simple title that sums up your article in an intriguing
way, don’t “click bait” your audience with lying titles, that will earn you
nothing bur the disrespect of a growing audience.
Reduce your entry barriers
A big
opening paragraph at the start of your article is a huge mistake to avoid; it
constitutes a big barrier to entry, your reader has to go through a large wall
of compact texts before even deciding if the article is reading worthy. At the
end, most people won’t bother complete reading.
Keep
your opening paragraphs short and forceful. A one to three paragraphs is an
easy deal. Begin with something tiny and easy to engage the interest of the
readers with, start with definitions, give some context and introduce what you
are really talking about, prove to them that you are providing what they came
for, that will reinforce your credibility –and your articles one.
Short meaningful paragraphs
As
a reader, how many times have you asked yourself: “Why am I scrolling down into
these rows and rows of dense paragraphs?” Simply you have lost interest! A lost
interest is a lost opportunity to sale or promote your product.
Short
paragraphs -on the other hand- are teasing and keep your reader awake for more.
They are easy to make with direct meanings and objectives. You at all time want
to read just one more and your eyes end down the entire page.
Take
apart your article; make short meaningful units and keep your reader chasing
the words from a paragraph to another one.
Visually appealing richness
What
I mean by that, reading a long text full of packed lines after lines don’t make
your readers attentive, even whit short paragraphs and straightforward ideas,
for the same reasons you find children books are full of images with bright
colors and different characters.
Enriching
your article with images, explanatory schemes and colorful pictures will help
maintain your audience attentive, after all it is like the safe space from
crumbling white and black lines.
Don’t lose your mind with length and ideas!
Never
forget this; just get to the point! Take out all unnecessary words in a
sentence. Even with short paragraphs, sometimes you feel there are plenty of
words and sentences that don’t fit or don’t add any meaningful taste to your
text.
If
a whole sentence doesn’t take your mind in the direction of the total objective,
erase it wholly.
They’re
made of words, but there’s no point and no meaning. It’s content for the sake
of having content.
Don’t
write your articles for the sake of writing content only, the simple example of
that is “buying things for buying” and not to fulfill a need.
Write your content for the sake of knowledge transmission;
tell your readers something they want to know about, visualize them standing in
front of you asking these questions: “why? How? ” how you respond these
questions lightens the path for your paragraphs.
If you want to tell a story, tell the best one!
If
you are telling a story, one of the best ways to draw a reader into a story
article is to revive it; bring it to the human life with human interests, capture
you readers’ attention with a recounting of an event, the unfolding of a plot
or the setting of a stage with an intriguing way.
Stories
are a luminous way to open articles, they are also a brilliant way to explain a
point or prove your idea, and thus they don’t have to be excessive or adding
more waste than meaning.
Follow an organized path with your articles
Dress
the objective of the article, start by showing your point in action, and then
explain to me what it means and why it matters. That’s it!
This
is a major rule for successful structures; present your ideas in the following
order: Global visualization and detailed explanation. Highlight the need that I
am looking for, then guide me understanding what I should do and why acquiring
this knowledge is important for myself.
At
the end -for me, making a good article depends on the writer’s will; the will
that makes you searching the perfection and pursuing the quality of expression,
the harmony of ideas, the clarity and meaningfulness till the end. My top rules
for writing a good article.
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